Master of Air.
Businessname: LSA Luft-Systeme Althuber GmbH
Business Type: Ventilation Systems & Aircon.
Briefing: Modern, clean design
Output: Updated Logo and Corporate Design, stationery, merchandise and goodies, work clothes, car wrap design, web design, campaigns for events, signage
Air always played an important role in history and for our daily well-being. LSA revolutionised the industry with new and individual solutions to provide fresh, clean air to homes, offices, public buildings, industrial or health institutions. Because they are top Ventilation system and Airconditioning company in Austria with projects all over Europe and South East Asia, a Logo and an updated Corporate Design was required to represent the strength and innovation of LSA but still include the family owned business.
Logo
During the COVID-19 pandemic and the associated lockdowns, the hotel and hospitality sector experienced significant financial losses and operational challenges. These developments highlighted the need for LSA to reposition its focus, leading to increasingly concentrate on industry, hospitals, and public institutions. As a result, both the wording within the logo and the corporate design, as well as the overall visual assets, were adapted to reflect the strategic shift but also a more modern approach.
Before and After
LSA remained the same to keep recognition.
Year
2021
