Starting this was harder than I expected. Even using the most fundamental questions about our existence as the title of my introduction - taken from The Cafe on the Edge of the World by John Strelecky - didn’t seem to make it easier. I’ve tried countless times to describe myself in words, created mind maps to better understand who I am, even explored whether I could define myself through colours or design. Should I be a sans-serif or a monospace font? I could be brown or I could be blue or I could be violet sky. I've taken every internet quiz imaginable: What Disney princess or Hogwarts House are you?  The conclusion is always the same: I'm Lena. Leni. Lenny. I’m a friend. I’m a good person and a fantastic chef. I’m a daughter, a sister, a girlfriend, and so many other things. But, in the context of this website and my career, I’m a graphic designer. I create stunning designs, logos, layouts… and everything packaging and printable.

I love the smell of freshly printed paper, that little bit of ink and chemicals in the air, and I adore outstanding packaging, as well as cute illustrations - whether they're my own creations or something I discover while browsing the aisles of my local grocery store or the store in a foreign country. I love staying up late to read or paint, to preserve vegetables and fruits for my cooking, and to dance for hours to whatever music fills my soul. Sorting things, like the dishwasher, helps clear my mind. Making plans gives me a sense of being an adult: organised and in control. Knowing the schedule, and at least pretending I have a grip on the future, calms me down. Adding a little adventure to my routine can be scary, but also incredibly refreshing. It’s always worth the risk.

So, this is me. A mix of many positive contradictions, a lover of beauty and creativity, and someone who’s always evolving. If my designs can make someone feel something, inspire them, has a positive impact or just brighten their day or their pantry, then I’m doing my dream job or meine Berufung.